Lets talk about some of the smartphone disasters that happened recent in the smartphone industry.
Because the concept was very good. Things could have been revolutionized at one time. But this is a disaster in a bad way.
And let's talk about the first disaster.
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| Freedom 251 |
Andorid One
That was Android One. Google started Android One. So that Google can put its Android operating system in affordable smartphones.
That is, the hardware will be made by a company. But the entire control of the software will be with Google.
Later on, it came in the revision. And there this thing came out of you. With Xiaomi, whose Mi A1 came. That product was the most successful here. Of Android One program. But for Android One program, two things were responsible.
First, OEM must be agreed. And the second was that Google must be ready. Because Google's focus was after Android One.
It shifted directly to Pixel phone. And started giving more priority to Pixel. And in Android program, OEM also started showing less interest. Because they started giving more priority to their own UI. Instead of Android One.
Even in Android One, the update that was promised. Consistent that you will get to see. They can't even fulfill it properly. And it seems that Android One is totally dead here. And maybe you will never get to see it. Although if this concept was good today.
It would have been a lot of fun. After this, the next thing I want to talk about.
Custom ROM
That is custom ROM. Custom ROM was very powerful a few years ago. But in today's time. Custom ROM and rooting has decreased very fast.
There are a couple of key examples of this. First of all, in today's time. Rooting any new phone. Unlocking the bootloader. Even flashing custom ROM.
Its availability has become very rare. And there are only a few selected phones in the market. For which you get to see the support of proper custom ROM.
With this, the community has also become very small here. And mobile phone companies.
The stock ROM that was made. They started adding more features to it. For which people used to flash custom ROM first.
In addition to this, some people have problems with banking apps and UPI apps.
Because of which some people have avoided it. And if you look at it today. So the custom ROM that used to be very popular in a time.
After so many years, it did not remain popular. And slowly the custom ROM is ending here. After this, I would like to talk to you about gaming phones.
Gaming Phone
Look, the concept of a gaming phone was very powerful. In the market, a gaming phone used to come from one at a time.
If I talk about the ROG series of Asus. Well, you get it today. But you also know how much it comes. Nubia's Red Magic used to come.
And every other company was busy making a proper gaming phone. But what happened is that you don't get to see any such uniqueness in a gaming phone. First of all, a gaming phone will come with a fast processor.
But you will get to see the same processor in other phones. Because everyone will use the latest Snapdragon flagship processor.
Apart from this, I saw that you had different accessories, haptic feedback, etc. And some additional things were provided here. But I saw one thing with gaming. A few years ago, when PUBG was released here.
At that time, the gaming culture came to India. But then slowly this thing started to go down here. Even today, people like to play games.
But not as many people play games. In addition to this, many people have become bored and have moved on. Because you want a lot of features in a mobile phone.
And gaming is a very niche market. And instead of making such a small market phone.
Make a big mass market phone. In which you will tell that this phone can also play our game. But if you want to take a photo, it will also take it.
You will get a bigger battery in it. You will get to see many more features.
So people prefer to be more inclined to it. Instead of such a phone in which you can only do gaming. And gaming was also proved to be a disaster here. After this, it is your turn.
Crazy Camera
Some camera related smartphones. Because if you look at it, a few years ago. It was the era of crazy camera concept.
Recently, Realme showed a phone called Realme Ultra. In which you can put a lens behind the phone. And similar such thing.
A few years ago, Xiaomi's 12S Ultra also did it. Xiaomi also showed in its 15 series phone. That you can put an external module behind the camera.
Something similar Sony did in 2014. With a module called QX1. Along with this, a few years ago. There was also a phone called Lite or L16.
In which there were 16 cameras behind it.
A company like Nokia also made a phone with 5 cameras. But let me tell you the truth. Crazy innovation behind the camera. Going crazy.
Multiple cameras. Doing all these things. Is a very risky thing. And yes, innovation seems to be said. But it can't go mainstream. Look, there is no crazy innovation in the camera.
Some things will come. But it will never be mainstream. Even a big lens. A big lens came out of the phone.
All these things are not practical here. Look, in the end, this is going to happen here.
AI capabilities will be stronger in the phone. And the requirements of the biggest zoom lens etc. Will continue to be at least here.
Because after this, what will be left here? Using your AI. The actual image will be enhanced here.
And even if you are taking a very pixelated image. It can also be sharpened more. With the help of AI. So these are some things that are going to happen.
In my opinion, the concept of crazy camera. Man, this is just to show a temporary thing.
3D Display
After this, I would like to talk to you. What kind of concept was very interesting. And that was of 3D displays. Look, the concept of 3D display was popular at one time. When 3D films were popular.
3D TVs used to come. And then a company like HTC or LG.
Also took out their 3D phones. But later a big revolution came on it. When a company like Red. Which had a 3D holographic display.
But there is also a limitation of 3D holographic display. Look, it looks very cool to see and hear. But it only looks cool when you are taking its demo.
But after that, when you go to the real world.
So it doesn't make much difference.
Yes, the 3D holographic content animation for this. They are also very limited. And most mobile phones are not even capable of taking 3D photographs. Because of this, the 3D holographic thing.
It was proven here as a gimmick. And it is understood that most of the gimmicks. They don't work so much in the market. And there was one more thing.
Project ARA
That was Google's project era. Look, Google thought about this and developed the project era. In which the concept of modular phone.
That is, you don't have to buy an expensive phone. Whatever you like, buy that phone. And you can customize it according to you.
If your camera priority. Now install the camera sensor. If you want a battery, install a big battery module.
If you want a battery display, run the battery display module. And if something broke inside the phone. If there is any problem.
You can replace that module and install a new one. Whether it is a speaker or a processor. But this concept was very artificial. And I saw that there was no practicality in it. First thing.
People want a complete product in their hands. They don't have to do much in it. That is, whatever product the company is giving. People are ready to run it. Because in India. The majority of people don't even change the wallpaper.
I have seen so far. Apart from this. There was a problem with the concept of modular phone here. That could damage the company's business here. Because if modular phones become popular.
So how will the company sell new mobile phones? This was the biggest problem for them.
Because of this. Many companies. Even Google has finished its modular phone and project era. After this. I am going to talk to you about a company.
Essential Which was founded by Andy Rubin. Who is considered to be the father of Android. And it was said. This company will be the future of Android phones.
Essential PH1. It was a phone far ahead of its time. Here you could see a ceramic bag. The first notch came.
They were bringing the bezel-less trend. There were a lot of things.
But the first problem was. Because of its low sales. Essential PH1 could never come forward. After this. Essential Phone 2 was coming.
Which they were making in a big candy bar shape. But with the lack of funds. This company closed here. Later.
Carl Pei looked at it. And nothing company. Whatever was essential. They acquired it here. Later. Some things are coming here.
Not coming. That's a different thing. With this.
One more interesting thing. I can tell you. That any company's inventor. A big company. Make a successful company.
Humane
It is not necessary. Humane is a very good example. Humane's AI pen came a year ago.
It was being projected. That there will be a revolution.
And it will replace your mobile phone. But later. When reviews came. I found out. There is not much advance.
You can easily task on a mobile phone. So this project was also a disaster. And recently. What happened to Humane.
That company was acquired by HP. Look. The main thing is. The inventor. He makes new things. But when it comes to starting a business.
When it comes to running a successful company. Then it is a different task. And many times. You can not understand this.
A product is coming with a big name. Then it will be more successful in the market. And it will be more successful in the market.
It will be more successful in the market. But in the market. Even today. There is space. For any innovation. And innovative ideas. So this is one thing. And finally. I am going to talk to you. It has been about 9 years. And that is. 2015's Freedom. Look.
Freedom In 2016
Freedom 251 mobile phone came. It was promised to be given to this phone in 250 rupees. And after 250 rupees.
There were a lot of phones in this kind of concept. Someone sold the phone for 600 rupees. Someone bought for 8000 rupees. And someone sold it for 10,000 rupees. And someone bought it for 15,000 rupees. And someone bought it for 19,000 rupees. And finally.
I am going to talk to you. About this. And I will tell you. What happened. But most of these things were.
Scammed. Because. The logo wasn't delivered to the people.
But the specialty of Freedom 251 was. That. I found out that. This phone was literally given to some people. And was distributed among some of the media people. And the inside story is that.
The phone which we saw. It was a very low quality device. And the device. The device which these people couldn't even sell. Because literally.
The price for making such a phone. It was too high. And yes. Such concepts. That are too good to be true. Never trust them.
Because a lot of things. Keep changing here. So. Although. It was the story of freedom. Which I still feel. Because. Let's see.
The phone of 251. At that time. The internet was broken. And even today. If you put a photo of it on the internet.
People get excited about it there too.
Let's see. This is the magic. Of a mobile phone. That after such a long time. That you couldn't even buy this mobile phone. It wasn't sold anywhere. It didn't even come to the market. But still.
Conclusion
Its environment is different here. Anyway. A lot of different things. Kept going on here. It was one of the crazy disasters. And a lot of big dreams were presented.
But I would like to tell you one thing. It is very common to make big promises in the smartphone industry. Even in the IT industry.
And in the tech industry. When you go to consume electronics. So. Any big company comes. Always promises.
That we are the next apple. We are making the most innovative product. And we will deliver at such a price point. On which no one will be able to deliver this thing. But when such companies come.
It disappears from the market immediately. In the past. I have seen an example of a company like lego. And in the latest.
I have seen an example of human. Let's see what else will come in the coming time. And if any new things will come. Then we will keep talking about it here.
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